Quality is the first clue

In this post, we present a tale of two fakes, both coming to us from China. The first fake is obvious – a string-draw burlap sack with a stamped Louis Vuitton mark.


As illustrated here, the burlap-type bag features a logo imprint of poor quality – and which was still wet when the bag was folded, as evidenced by the ink smudges in the center image above. Everything about this bag screams “cheap”, including the stitching (above right). It’s frankly beyond us how anyone in their right mind could think slapping the Louis Vuitton name on this item could make it more desirable. In all, a tragic and laughably poor attempt, but one that reinforces the fact that counterfeiters will try to get away with anything. In this case they just weren’t trying very hard.

In our second fake of the day, the counterfeiters made an effort, but quality issues still separate the counterfeit from the genuine item.


This is a children’s art set bearing prominent Disney brands, including the Tinker Bell character and the Disney Fairies mark. It contains the same labeling as the genuine item – including the “Ages 3+” safety warning, bullet points describing the various art supplies contained in the kit, and even the Disney copyright and a copied UPC code on the back of the package. The counterfeiters put some effort into this one, but like the example above, this too falls victim to poor quality. Where the original photo and package art is a high quality, professional print job, it appears this package has been scanned and reprinted from the original – as evidenced by extensive pixelation of the images and logos on the package (center image above): smooth lines and color gradients are blotchy and jagged. As in many cases, a poor quality package is the first warning of a counterfeit. In this instance, the clear plastic cover over the watercolor paint chips inside the kit doesn’t match the contents (above right), and was apparently from an entirely different product. Finally, an inspection of the edges of the box’s die-cut front window finds an irregular cut edge, where the genuine item would show a clean, neat cut. All together, these are clues to a fake. Being that this is a children’s play set, we’d also be very concerned about the chemical composition of the art materials themselves, with the high likelihood they would be handled and perhaps ingested in small amounts during normal play.

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